Abandon the cottage to engage in independent research and development Zhongtai said to do the first independent brand
April 19 to carry out the day, Zhongtai breath debut of the three models: Zotye T700, T500 and T300. And the previous product is significantly different, three cars can not be identified at first glance with a car similar, such as T700, it was said that like the public Tougou L, some people say like Range Rover.
Yes, the slogan of Zonta in Shanghai Auto Show is no longer reverse development, but "original". Zhongtai new product theme is "quality to send the world tye!", "Quality school" that is: fine "goods" repairer to "quality" to win, that the Thai car in the country "by varieties, to mention quality, Under the guidance of the spirit of the new era of craftsmen, to create quality models to enhance the quality of products and services, and "world tye" is the meaning of homophonic, meaning Zhongtai Automobile will be based in China, to create a well-known world brand.
Raise the banner of the original banner of great ambitions. Zhongtai Automobile Chairman Jin Zheyong told reporters at the conference site that in 2017, Zhongtai Automobile will continue to promote the "seven speed" as the core of the strategic layout, cultivate artisan talent, the implementation of precise positioning, concentrated platform-level research and development, build value Level products, to achieve global level procurement, to promote intelligent manufacturing, create a five-star marketing, is committed to building Zonta automotive eco-industrial chain.
"Zhongtai will strive to exceed 400,000 annual sales, 'thirteen five' at the end of 800,000, the output value exceeded 80 billion yuan." Jin Zhe Yong said that the goal is to "become China's first independent brand."
This goal is in fact not very far away. In February this year, Zhongtai Automobile had to 21593 sales of the impact of independent car sales in the top ten, with the first Changan 95675 car compared to the results, there are 70,000 gap. In the new energy automotive market, Zhongtai Automobile and even more than the limelight of Beiqi new energy and BYD, in February this year to 3791 sales results ranked first, accounting for February domestic sales of new energy vehicles, 23% of the overall.
In order to speed up the catch, Zotye in the active expansion of their product line. The Shanghai auto show debut of the T700, T500 and T300, respectively, for large, compact and small SUV market, trying to achieve the full layout of the field of SUV. In the new energy automotive market, Zhongtai Automobile also plans to launch in 2017 T700, T300, T500 and other traditional energy vehicles; cloud 100 plus, Z500EV and other new energy vehicles, as well as the existing models of the annual facelift and so on.
Zhongtai Automobile Vice President and Research Institute President Liu Huijun said that at present, Zotye has two vehicle research and development platform, but also planning a new platform for new energy. Intelligent innovation, the public Thai car has now basically completed the first phase of unmanned technology research and development, its independent research and development of Tye-net car network intelligent control system, can provide up to more than 20 sub-services, remote control, And enhance the people's actual car experience. "Zotye has fully ushered in a new era of independent research and development." Liu Huijun said.
Although Zhongtai shouted "original" slogan, but does not mean that it has completely abandoned the "reverse development" of the road, but compared with the previous comparison of a single high imitation, and now all the Thai learned "Bocaizhongzhang."
Such as Zhongtai the heavy launch of the latest large SUV - Zhongtai T700, Zhongtai claim to be completely independent research and development, but specifically to see the various parts, but found where are familiar. Such as the front face, a large area of the Mercedes-Benz Star Diamond in the network, the BMW logo open eyes headlamps; side, there are Land Rover Aurora closed high waist and suspended roof design; tail, almost copy the Jaguar F-Pace.
Zhongtai's "well-intentioned" did bring a high popularity. On the day of the exhibition, visitors will be endless, because in this booth, you can see like the public Tiguan T600, like the Audi A6L Z700, like the public GTE concept car big step X7, of course, the most eye-catching or Porsche Cayenne is very similar to the SR9.
Only from the appearance, the Thai manufacturing process really reached a new level. And even Porsche CEO Oliver Blume are tirelessly, specifically to the Thai booth to see high imitation Porsche Macan's Thai Thai SR9, his face filled with "unspeakable" smile.
But can not be ignored is that in the rapid growth of sales of public cars at the same time, its product complaints are also many. To the "original" into the public Thai car, there are many problems to be solved.
